News | February 7, 2017

Securematics Adds Value, Drives Partner Profitability Through Diversified Solutions Portfolio

SANTA CLARA, CALIF.--(BUSINESS WIRE)--

Securematics, Inc. today announced that it has extended its line card to now encompass Brocade® data center networking solutions, including its broad range of switches, routers, software networking and mobile networking solutions. The diversification of Securematics’ networking and security solutions portfolio delivers more choice and flexibility to its channel partners and builds on the distributor’s existing relationship with Ruckus Wireless, now a business unit of Brocade.

“Securematics is committed to providing our channel partners with access to best-of-breed networking and connectivity solutions that add value and enable them to improve the profitability of their businesses,” said Christopher Lee, senior director, market strategy at Securematics. “The addition of Brocade complements our current solutions offerings and increases our value proposition through the depth and breadth these networking solutions bring to our line card.”

Along with the diversification of its solutions portfolio, Securematics is collaborating with Brocade to expand its growing team to include more highly specialized marketing, sales, and technical experts. Available now to channel partners for pre- and post-sales engagements, Securematics’ solutions professionals who are trained on Brocade and Ruckus products understand what business and IT need to succeed, the challenges they face and industry regulations that are tied to deploying networking and connectivity solutions across the enterprise.

“Over the years, the Securematics team has built a strong reputation in successfully helping channel partners differentiate themselves from the competition, win new business and drive profitability through its portfolio of best-of-breed networking and connectivity solutions,” said Eric Buck, Director of Distribution Sales at Brocade. “Together with Securematics, we are empowering channel partners by delivering a broader array of solutions that offer the performance, scalability, flexibility and security that businesses need to meet their networking requirements – from the data center to the wireless network edge.”

Securematics maintains the deep technical and market expertise channel partners rely on to grow their business and provide exceptional service to their customers, and is also the preferred partner for many of today’s leading-edge secure networking vendors including Juniper Networks, Pulse Secure, Ruckus Wireless and SonicWALL. The specialty distributor’s best-of-breed partner enablement programs include:

  • A dedicated and certified sales team that helps to simplify the sale and shorten response times;
  • Extensive inventory for faster order fulfillment;
  • Co-branded marketing support to drive additional pipeline revenues and nurture prospects;
  • Specialized credit options that offer flexibility for channel partners to meet large customer demand; and,
  • Pre-sales technical support to help channel partners respond quickly to complex customer questions.

“When it comes to selecting a distribution partner, today’s channel partners are moving beyond the transaction and making their selection based on the value-added services and support available to them,” continued Lee. “Securematics is investing in our services offerings and our go-to-market teams to ensure we stay ahead of the curve and drive the success and profitability of our partners. We’ve enjoyed a record year of growth and success with our associates, channel partners and vendors, and are accelerating our efforts in 2017.”

To learn more about Securematics visit www.securematics.com; call 1-888-832-2693; or email sales@securematics.com. Securematics is also active on social media and can be found on Facebook, Twitter, and LinkedIn.

About Securematics

Securematics is an award-winning, high-touch U.S. technology distributor that specializes in secure networking solutions, services, and support. Channel partners choose Securematics for its proven expertise, partner enablement resources, and overall business execution. Securematics is a preferred distribution partner for many of today’s leading and emerging networking and security brands including Juniper Networks, Pulse Secure, Ruckus Wireless and SonicWALL. www.securematics.com

About the Brocade Partner Network

The Brocade Partner Network channel program includes four partnership levels: Distributor, Elite, Premier and Select. All levels have been designed with specific requirements and benefits to help partners leverage and be rewarded for their networking product knowledge and solution support expertise. As part of this partner-enablement strategy, Brocade provides its partners with deal registration to help ensure project success and investment protection. In addition, Brocade has extensively expanded its dedicated sales, marketing and technical support offerings and incentives to help ensure profitable partnership engagement. All Brocade channel partners benefit from being part of Brocade’s extensive, world-class partner ecosystem, the Brocade Partner Network. For more information on the Brocade Partner Network channel program, please visit www.brocadepnwelcome.com.


Copyright Business Wire 2017