News | July 9, 2019

Aruba Introduces Simple, Secure Wi-Fi Designed For Small Businesses

  • Built on Decades-Long Heritage in Enterprise Networking
  • New Aruba Instant On Solution Makes Feature-Rich Wi-Fi Easy for Smaller Organisations

Aruba, a Hewlett Packard Enterprise company, recently announced Aruba Instant On, a new family of powerful and secure wireless solutions designed to address the current and future needs of small businesses with capacity for growth. The Instant On family will initially include indoor/outdoor Wi-Fi access points (APs) designed to deliver secure, high-speed wireless connectivity with hassle-free set-up and management, all with the quality, performance and exceptional support that customers expect from Aruba.

The proliferation of mobile devices, the increasing use of cloud-based applications, and the need to deliver a seamless Wi-Fi experience comparable to that of large corporations, has forced small businesses to rethink their networking requirements to remain competitive. Small businesses are also grappling with growing user expectations for secure, always-on connectivity, the desire to align with major technology shifts and trends, and limited IT resources.

According to IDC, “two-thirds of SMBs will have digital transformation as a key part of their IT strategies by the end of 2023”[1] and since, “…growing interest in digital transformation has placed new demands on SMB communications infrastructure including wireless LANs,”[2] the need for purpose-built Wi-Fi solutions that can deliver a non-stop, yet simple to manage, wireless experience that can effortlessly scale as business needs dictate is evident.

“Ingram Micro is excited to see the launch of the Aruba Instant On portfolio. A portfolio that will resonate with the heart of the New Zealand market being predominantly small and medium sized businesses,” said George Ferns, Senior BDM, Ingram Micro New Zealand. “Given the need to manage costs, keep their data secure, have reliable, fast, and easy to manage networks, Aruba Instant On will be a game changer in this market. The Aruba Instant On portfolio inherits many enterprise-grade features from Aruba’s portfolio, that will be an advantageous differentiator to New Zealand SMEs.”

Featuring Aruba’s industry-leading 802.11ac Wave 2 technology, the Instant On portfolio combines Aruba’s business-grade Wi-Fi in a simple, easy-to-set-up solution that offers the flexibility to scale up as business needs dictate. The Instant On family also features:

  • A simple, intuitive mobile app for easy set-up and management
  • Two management modes via the Instant On mobile app or cloud-based web portal
  • Best-in-class security capabilities, including compliance with the latest authentication protocols such as WPA2/WPA3
  • Smart Mesh technology for easy expansion of the network to hard-to-wire areas
  • Ceiling, wall mount and desktop options to suit a variety of small business environments

“Aruba Instant On offers New Zealand SMBs best-in-class security with WPA2/WPA3 authentication protocols that are not available in a lot of competing products. SMBs want a wireless network that they can easily setup and forget. They want a solution that offers them all the security of an enterprise grade solution and they want it to be cost effective. The Instant On series meets all of these requirements,” said Justin Tye, Managing Director, Exeed. “The App-based management makes setup easy, there are great security features that aren’t usually available at this end of the market and there are no hidden costs, it all comes with the one upfront cost. The Smart Mesh technology for easy expansion of your wireless network is also a great feature for our SMB partners.”

“There are many customers in New Zealand who are looking for reliable but easy to manage Wi-Fi networks. Aruba’s Instant On solution fulfils this requirement and provides an entry level version of its enterprise-grade services to small and growing NZ businesses,” Benjamin Hall, Business Development Manager, Dicker Data NZ. “The Instant On range of AP’s address the specific needs of SMBs, delivering high performing and cost-effective network solutions that are also easy to deploy. Dicker Data expects that Instant On will offer our T2 providers a product that will help them to differentiate themselves and remain competitive against the other solutions currently available to the SMB market.”

Pricing And Availability
The first set of Aruba Instant On APs will begin shipping in July to New Zealand, with a list price starting at NZD $143 (RRP).

SOURCE: Aruba