Ericsson Partners With Brightstar To Bring Fixed Wireless Terminals To North America
Ericsson's Fixed Wireless Terminal is considered a superior solution for providing fixed voice, data and fax services to areas with no fixed infrastructure in a cost efficient way, utilizing existing cellular networks. Due to the Terminal's low cost, simple integrated design that enables fast and flexible deployment, together with low maintenance cost, it is an ideal Fixed Wireless Solution.
With the Terminal, users can facilitate several devices in parallel -- a landline phone, a fax machine and high-speed internet access via a WiFi signal. Additionally, with Fixed Wireless Terminals enterprises can benefit from substantial cost savings using Least Cost Routing (LCR), turning fixed-to mobile calls into mobile-to-mobile calls.
"This is Brightstar's first opportunity to work with Ericsson and we are excited to enter into this relationship via such a revolutionary device as the Fixed Wireless Terminal," said Mike Cost, president & COO of Brightstar US. "Brightstar has succeeded by partnering with manufacturers of the latest in cutting-edge wireless technology and we look forward to doing the same with Ericsson."
Brightstar will be the first to distribute the product. According to the contract, Brightstar will provide sales, distribution, customization and logistics services for the devices. Brightstar will sell the solution to network operators, enterprises and VARS to gain a wide distribution network for the Ericsson product.
"Full Service Broadband has become a necessity for small enterprises and residential users alike and the Fixed Wireless Terminals provides a simple, cost-effective way to deliver it to the device of their choice," said Rosemary Wilkie, Vice President, Enterprise, North America. "We are excited to be working with a proven partner like Brightstar Corp. as we introduce this cost- saving solution to the North American market."
Brightstar will manage SIM chip bundling and prebuilt installation packages for enterprises, enabling rapid deployment and onsite installation. The fixed wireless terminals are commercially available now.
Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world.
SOURCE: Ericsson